Javier Goldschmied, Programming Director of TVN Chile, discussed the channel’s successful family entertainment focus and its plans for 2025 during an interview with TTV News. Key programs like “Mi nombre es” and “Ahora caigo” have contributed to TVN’s competitive standing in 2024, prompting efforts to innovate existing formats to enhance viewer engagement. The channel’s expansion in production and collaborations further reinforces its commitment to growth in the entertainment sector.
Javier Goldschmied, the Programming Director of TVN Chile, recently shared insights regarding the channel’s family entertainment focus during an interview with TTV News at Content Americas. He noted that formats like “Mi nombre es” and “Ahora caigo” have significantly contributed to the channel’s success in 2024, establishing a competitive position in Chilean broadcast television.
Goldschmied emphasized the importance of maintaining viewer engagement by introducing new sections and games in popular programs like “Carmen Gloria a tu servicio” and “Ahora Caigo” to avoid audience fatigue. His strategy aims to ensure the longevity of these formats as TVN prepares for 2025.
To enhance its prime time offerings, Goldschmied highlighted the channel’s commitment to innovation, noting how “Mi nombre es” has reestablished TVN’s competitive edge. He emphasized their continual effort to provide unique experiences through special events and guest appearances, keeping audience interest high.
TVN has also expanded its production capabilities, launching a new production hub which recently facilitated the Brazilian adaptation of “Ahora caigo” titled “Acerte ou Caia” for Record TV. This collaboration represents a significant step in enhancing bilateral audiovisual relationships while generating considerable revenue for the channel.
Additionally, the newly established Projects Area has successfully opened channels for both domestic and international producers, encouraging the submission of diverse program proposals to enrich the channel’s entertainment offerings. TVN aims to further diversify its entertainment catalog in 2024 and beyond, focusing on family-oriented content such as “Ahora Caigo” and “Mi nombre es.”
The interview with Javier Goldschmied sheds light on the strategies employed by TVN Chile to maintain relevance and appeal in a competitive broadcasting landscape. As a significant player in Chilean television, the channel has leveraged family entertainment formats to draw audiences. The insights reveal the necessity of adaptation and renewal in programming to sustain viewer interest and support future growth.
In conclusion, TVN Chile is poised to continue its growth trajectory by focusing on innovative programming and strategic partnerships. The channel’s commitment to providing varied entertainment options and renewing existing formats highlights a proactive approach to meeting audience demands. Their successful collaborations, particularly in production, further position them as a leader in the Chilean broadcasting market through 2025.
Original Source: todotvnews.com
